SES Day 1 - Pre-Show Activity

I arrived to SES SJ early this morning to get some work done prior to othe show starting and realized there are largely two groups of people who show up to SES <8am Monday:

1) People from Asia and Europe for whom 7am is wide-awake time;
2) Salesteams sitting in groups at tables, reviewing the session agenda and lists of associated speakers to try and find sales opportunities, and assigning coverage duties to each other.

While advertisers fly in, drive in, read the morning paper or catch up on email, the SES vendors are busy planning their strategy to find you, turn you into a lead and close you. Think GGGR...